COLLEGE OF INTERNATIONAL MANAGEMENT

Message from the Dean of College

College of International Management
Professor Lailani L. ALCANTARA (Philippines)

At APM, you will study business in an unparalleled diverse environment that gives you unique opportunities to grow personally and professionally. You will deepen your knowledge on business; cultivate leadership, entrepreneurship, and global skills; and develop appreciation for diversity and inclusion by tackling business, environmental, and societal challenges together with people across the globe. Join APM and become a force for good in your career.

Choose the area of study that is best for you from among the four offered!

• Accounting & Finance

  Learn about the ebb and flow of money in corporate activities and acquire expertise about raising and managing funds.

  The financial situation of companies and other organizations is judged by the ebb and flow of money. This is called Accounting, and it is a field that requires advanced specialization. Finance is the field concerned with raising and managing the funds necessary for corporate activity and requires substantial expertise. In these areas, students will learn about financial conditions of companies and other diverse types of organizations and how to manage them. This area of study is for students who wish to pursue careers in fields such as investment management, banking, auditing, and consulting.

• Marketing

  Learn how to effectively provide products and services with high value to customers of the market.

  Marketing means creating and providing values through exhaustive communication to target individuals and markets. Learn techniques such as brand building, development of products and services, setting of prices and promotion strategies, development of digital businesses, and methods for managing customer relations and distribution systems. This area nurtures students who want to proactively ensure the success of local and global businesses and teaches methods for sustaining and growing businesses in a fiercely competitive and rapidly changing environment.

• Strategic Management & Leadership

  Learn how to strategize and lead business with impact.

  To ensure their lasting development, organizations must set aims to create a meaningful vision and set goals that are beneficial to society. In addition, it is essential for organizations to build an organizational culture, processes, and policies that contribute to the growth and success of its employees. This area of study is for students who aim to be at the forefront of an organization’s long-term success in a leadership role or plan to take over a family business, as it teaches strategizing, resource management, leadership, and other strategic management concepts, skills, and competencies necessary to be in that position.

• Entrepreneurship and Operations Management

  Learn the methods, concepts, and operational techniques to start a business to make innovation.

  Solutions for new business trends and sustainability issues are driven by innovation and form from business ideas that include strategic processes. In this areas of study, students gain the knowledge, skills, and mindset needed to start and operate new ventures and organizations, including business opportunity exploration, development of business models, project management, and entrepreneurial spirit. It is for students who aspire to start their own businesses or contribute to the growth and operational effectiveness of existing organizations.